BusinessWeek TV to shut down
Friday, October 31, 2008 at 12:04PM 
Some more sad news from the media world. Just learned that BusinessWeek TV will be shutting down by the end of the year.
According to a management memo, it just didn't register with their target demographic: "As we compete for both readers and ad revenue it is critical that we focus on our core assets that best serve and reach global business professionals. As a result, we have decided to concentrate on developing digital video content and will exit BusinessWeek TV at the end of the year. We believe this is the best approach to fulfill the needs of our highly-engaged, global audience."
To put it in the vernacular, that sucks. Speaking as a PR person, it was a great show to pitch. Speaking as a consumer, it was a great show to watch. It'll be missed.
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